Start with a source of truth

A strong knowledge system begins with one trusted source for program facts, indicators, people, partners, locations, media assets, approvals, and publication history.

Create reusable evidence blocks

Field quotes, statistics, photos, milestones, and lessons learned should be stored as reusable blocks. This makes reports, newsletters, web pages, and social posts faster and more consistent.

Publish in connected layers

A report can connect to a campaign page, a campaign page can connect to stories, and stories can connect to partner resources. Internal links help readers and search engines understand the knowledge map.